
Limits
The campaign plans the event, invitations, and captured leads. The lead record and the sale stay outside it.

Plan property launches, exhibitions, invitation journeys, lead capture, follow-up, and measurable campaign conversion.

A launch or exhibition is planned as a campaign. Invitation journeys, lead capture, and follow-up stay on that campaign, and conversion is read from the same record.
Keep the launch or exhibition, its invitations, and its captured leads on one campaign.
Show who owns the follow-up after a guest is invited or a lead is captured.
Read the campaign report to see which invitations became leads and which leads moved forward.
Hand a captured lead into follow-up with the event and the invitation still attached.
Measure which invitations and captured leads move forward, so the launch is judged by the follow-up it produced.

Limits
The campaign plans the event, invitations, and captured leads. The lead record and the sale stay outside it.
Handoffs
A captured lead goes to the person who owns follow-up, with the event and invitation still attached.
Confirm first
Confirm the event, who is invited, and who owns follow-up before the campaign is used.

Limits
The campaign plans the event, invitations, and captured leads. The lead record and the sale stay outside it.
Handoffs
A captured lead goes to the person who owns follow-up, with the event and invitation still attached.
Confirm first
Confirm the event, who is invited, and who owns follow-up before the campaign is used.